House-style

We plan to create a house-style for our digipak and advert which matches the brand created for our artist, by consistently linking the mise-en-scene of the video to the digipak and advert. The specific themes highlighted would include:

• The locations of the video. Creating a clear relationship between the video,digipak and advert.
• An Autumnal colour scheme to match the rural scenes of the video.
• A handwritten font to correspond with the lyrics, which would also reinforce the idea to use 'Notebook' as the album title.
• A background for the green screen which would also appear on the digipak and advert.